It’s everywhere, inescapable. In every news outlet, in every country of the world (sometimes as a front page story), Facebook privacy settings are changing once again. That fact in itself is practically a landmark in the importance of social networking sites, but that’s a different blog post.

So you may be thinking, as I’m sure quite a lot of Facebook’s almost 500 million registered users are, what exactly is going on?

Not so long ago Facebook changed their privacy settings to allow users granular access to their privacy settings, to control exactly who can see what, when, where and in what context. Personally I thought this was a marvelous idea, and the first thing I did was set everything to private. Job done, straightforward and spelled out for you there in black and white.

Unfortunately this spelled trouble for people who found the level of control to be overwhelming and confusing, and after a few privacy gaffes (including a few choice comments from Mark Zuckerberg himself) and millions of users threatening to delete or abandon their accounts, Facebook have caved to the pressure and are rolling out a simpler, one click approach to privacy controls. But what exactly does this mean?

(more…)

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Energy Efficiency in Business

RT Media, marketing branding agency based in Wimborne, proudly announced that they have attained EEiB (Energy Efficiency in Business) 2020 certification! Independent consultants assessed RT Media’s energy usage and accurately reviewed where energy was wasted, allowing corrective measures to be taken. The company committed to meet and exceed the expectations of environmental legislation, by working toward a series of targets including a minimum 10% reduction in annual energy and paper usage, to begin with eForests planted a tree on behalf of RT Media, and this single tree can offset 1 tonne of carbon emissions in its lifetime.

Mr Ross Thornley, RT Media Creative Director, “We are aware of our impact on the environment and these steps will help reduce our emissions in line with the goal of becoming carbon neutral within the next 10 years.”

As a business RT Media has always endeavoured to work with suppliers and customers who share the same environmental values and together look for solutions to improve energy efficiency in business relationships.

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Richard Webley Digital Projects Account Executive

Strategic brand communications agency RT Media has grown yet again.

Following last year’s growth of over 27% we are delighted to welcome Richard Webley who joined us this week as a Digital Projects Account Executive.

As a marketing graduate from the University of Exeter whose most recent role combined lecturing and research at Bournemouth University, Richard brings with him a thirst for digital technologies and a passion for all things marketing.

Having previously completed a Graduate Training Scheme at a global consumer research agency in London where he worked with a range of FMCG, media and public sector clients, Richard is extremely excited about the prospect of nurturing brands and growing businesses with RT Media.

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